Last week I got an interesting delivery at the office. It started with an email from the shipping department saying I’d gotten a package from a “No Name Sender”. Already curious, I quickly opened the box when it arrived at my desk.Inside was another box…a wooden one this time, you know the kind you sometimes get a fancy wine gift in. The box was rather light to contain a bottle of wine and stamped on the front were the words “The Label Project”, so I wasn’t really sure what it was all about.
I’m naturally curious but as a journalist, I’m downright nosey and hate not knowing all the facts. sI quickly opened the box and laughed out loud when I discovered a copy of Fifty Shades of Grey inside with a letter.Now I’ll admit I’ve read the trilogy because I was curious about all the hype but my fantasy is not to be dominated and tied up in someone’s cellar unless that cellar happened to contain the world’s finest wines that I would be allowed to drink.
Wondering what the book had to do with the wine box I quickly turned to the letter which was actually an invitation to be a part of a global wine adventure called The Label Project. They sent the book as a reflection on first impressions and just like you shouldn’t judge a book by its cover the letter stated a pretty label is not an indication of how the wine tastes.Sent to 140 bloggers from 12 different countries the invitation consists of a two-week challenge to go beyond the label and uncover the wine inside the bottle.Over the next few weeks we’ll all receive three unique deliveries, each containing; one bottle of “label-less” wine, a sensory clue (smell, taste and sight), facts about the region and tasting note clues to get us guessing.
We each have to work out the grape varietal and region the wine is from and send our answers by email at the end of the two-week period.
So what’s the point of all this cloak and dagger intrigue you ask? Well it looks like a bit of fun detective work while enjoying wine and let me just say this couldn’t get much better for me.
The thing that gets my heart pounding is not an erotic novel but a good old fashion mystery.
Stay tuned for the next chapter after the first wine arrives!